Relocation Buyer Scripts Script
Scripts for working with buyers who are moving from out of state or out of the area. Relocation buyers have unique needs — they are often unfamiliar with the local market, working on tight timelines, and making decisions from a distance. These scripts help you build trust and guide them confidently.
Initial Consultation with a Relocation Buyer
Script 1 of 3A buyer is relocating from another state for a new job and has reached out to you for help finding a home in an unfamiliar market.
Hi [Buyer Name], welcome! I am so glad you reached out, and congratulations on the new opportunity in [City]. I work with a lot of relocation buyers, so I understand the unique challenges of buying a home in an area you are not yet familiar with. Let me walk you through how I make this process as smooth as possible. First, I am going to send you a comprehensive relocation guide for [City/Area] that covers neighborhoods, school districts, commute times, lifestyle amenities, and market conditions. I want you to feel like a local before you even arrive. Second, I will set you up on a customized property search based on your criteria — budget, commute to [Company], neighborhood style, schools, and any must-haves you have. You will get real-time alerts when new listings hit the market. Third — and this is something my relocation clients absolutely love — I use AI virtual staging technology to help you visualize properties. If a home is vacant or the current furniture does not match your style, I can show you digitally staged photos so you can see exactly how a property would look with your kind of furniture and decor. It is incredibly helpful when you are making decisions from a distance. When you are ready to visit, I will organize an efficient tour — typically we can see 8 to 12 homes in a day or two, focused on the neighborhoods that match your lifestyle. I also do virtual video tours for properties you want to see before your trip. What questions do you have about [City], and what is your timeline for the move?
Virtual Tour for a Long-Distance Buyer
Script 2 of 3Your relocation buyer cannot visit in person yet, so you are offering to do a live virtual tour of properties.
[Buyer Name], I know it is tough making decisions from [their current city], so I want to make this as easy as possible for you. I have identified [X] properties that match your criteria, and I would love to walk you through them via live video tour. Here is how it works. I will visit each property in person and take you through the home room by room on FaceTime or Zoom. I will show you everything — the condition of the floors, the water pressure, the view from every window, the neighborhood, the street noise level, and anything else you want to see. I will be your eyes and ears on the ground. I will also send you the listing photos ahead of time so you can make notes on what you want me to focus on. For any vacant properties, I have already had them virtually staged so you can see how the rooms would look furnished — the AI staging is remarkably realistic and helps you picture yourself living there. After the tours, I will send you a comparison summary with my honest assessment of each property including pros, cons, and what I think about the value relative to the market. My relocation clients tell me they feel just as confident buying through virtual tours as they would in person. When would you like to schedule the first round of tours?
Neighborhood Orientation for Relocating Families
Script 3 of 3A relocating family needs help choosing the right neighborhood based on schools, commute, and lifestyle.
[Family Name], I completely understand that choosing the right neighborhood is just as important as finding the right home — maybe even more so when you have kids. Let me share my local expertise to help you narrow things down. Based on what you have told me — [commute to workplace], [school-age children], [lifestyle preferences] — I have identified three neighborhoods that I think would be a great fit. [Neighborhood 1] is known for its top-rated schools — [School Name] has a 9 out of 10 rating — and it is a 20-minute commute to [workplace]. The community is very family-oriented with parks, youth sports leagues, and a great farmers market on weekends. Homes here range from [price range] and the inventory moves quickly. [Neighborhood 2] offers a more urban feel with walkable restaurants, shops, and entertainment. The schools are excellent — [School Name] is ranked in the top 10 percent statewide. The commute is about 25 minutes, but there is a light rail option too. This area tends to appreciate faster because of development and demand. [Neighborhood 3] is more suburban and spacious. You get more home for your money here — larger lots, newer construction, and family-friendly subdivisions. Schools are strong and the community is growing rapidly. I have prepared virtual staging samples for listings in each neighborhood so you can see the types of homes available and how they look at their best. I can also connect you with families who have recently relocated to each area if you want firsthand perspective. Which of these neighborhoods sounds most like your style?
Pro Tips
Send a comprehensive relocation packet within 24 hours of first contact — include neighborhood guides, school information, cost of living comparisons, and local resources.
Offer live virtual tours via FaceTime or Zoom as a standard service for out-of-state buyers — this builds trust and helps them make confident decisions remotely.
Be responsive to different time zones — if your buyer is on the West Coast and you are on the East Coast, be available for calls and texts during their working hours.
Use AI virtual staging to help relocation buyers visualize vacant or poorly furnished homes — this is especially valuable when buyers cannot visit in person.
Provide honest neighborhood comparisons that include both pros and cons — relocation buyers rely heavily on your local expertise and will trust you more if you are transparent.
Connect relocating families with local resources: pediatricians, veterinarians, house cleaners, handymen, and community groups to help them feel at home faster.
Pair Scripts with Stunning Photos
Virtual staging transforms empty rooms into beautiful listings. Combine powerful scripts with professional-looking photos for maximum impact.


Frequently Asked Questions
How do I find relocation buyer leads?
Partner with major employers and corporate relocation departments in your area. Join relocation networks like Worldwide ERC and Leading Real Estate Companies of the World. Optimize your online presence for searches like "moving to [City]" and "best neighborhoods in [City]." Many relocation buyers start their search on Google, so having strong SEO content about your local market is essential.
What are the biggest challenges with relocation buyers?
The top challenges are compressed timelines — many need to close within 30 to 60 days of accepting a job offer — and unfamiliarity with the local market. Relocation buyers often feel anxious about making a major purchase in an unknown area. Your job is to be their trusted local expert, providing information, context, and reassurance throughout the process.
Should I offer virtual tours for relocation buyers?
Absolutely. Virtual tours are no longer optional for relocation clients — they are expected. Use live video calls to walk buyers through homes in real time, and supplement with AI virtual staging photos for vacant properties. This combination helps buyers make confident decisions from a distance and significantly speeds up the home search process.